Business is about serving customers.

CUSTOMERS- WHY ORGANISATIONS EXIST!

Theodor Levitt’s seminal article “Marketing Myopia” in Harvard business review was supposed to be a wakeup-call, yet today 60 years later, most companies still don’t get it!

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Johann Botha, a digital change provocateur & getITright® CEO. Transform & build organizational agility, & digital-age capabilities. Consultant, speaker & author

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Johann Botha

Johann Botha, a digital change provocateur & getITright® CEO. Transform & build organizational agility, & digital-age capabilities. Consultant, speaker & author